Writing web copy requires adding target keywords within copy, organically, while making sure to write for the reader, and appease the search engines.
When it comes to web copy, It’s important to maintain a consistent brand voice and messaging, across web pages, which means web copy must align with the rest of the site. Blending SEO and message consistency is key.
Web Copy Portfolio
Web Copy Writing Samples
- In addition to writing blogs, ad copy, marketing plans and competitive reports, Dan writes SEO web copy for websites and landing pages.
- All web copy utilizes keyword research, audience targeting and White Hat only SEO techniques.
- Writing web copy often accompanies web page design, graphic design, on-page SEO and back-end meta data optimization.